Ridley Scott is flexing his advertainment muscles again, this time with the help of Kevin MacDonald for an LG-Sponsored project with YouTube: LIFE IN A DAY.
It's a pretty neat and simple concept - film your day and the 'most compelling and distinctive footage' will be assembled into a film documenting 24 hours on Earth, which is slated to be screened at The Sundance Film Festival. Not bad.
The only problem is what to do during your day in order to make it into this crowd-sourced Koyaanisqatsi. I had a day in front of the TV pencilled in, but that isn't going to impress anybody. I just might have to fake doing something interesting.
Some FAQs here.


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